Business News

Overalls bearing the company's logo are related to economy and practicality. A preference of corporate style involves a significant increase of costs for development of design solutions, customized tailoring, selection of necessary materials and so on.

  • This new term we increasingly encounter in certain business fields among entrepreneurs and managers. Somewhere subconsciously perhaps they know what they are talking about, but not literally. But any term should clearly defined. So let's see what it is.


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Overalls bearing the company's logo are related to economy and practicality. A preference of corporate style involves a significant increase of costs for development of design solutions, customized tailoring, selection of necessary materials and so on.

 

Overalls long ago ceased to perform exclusively utilitarian function. Often the image part plays a very important role.

 

The choice does not cause interest for many businessmen and that is why it is ignored. A better solution for such businessmen is serving logotype on clothing, like sweatshirt or order of the t-shirts, hoodies. Such an approach also ensures recognition of firm, understanding of potential customers.